title://div[@class="sl-layout-post"]/h1
body: //div[contains(@class, 'post-content') or contains(@class, 'KonaBody')]
strip: //div[contains(@class, "post-sidebar")]
strip: //div[@id='related-links']
author://div[@class="byline"]/a
date://div[@class="byline"]/span[@class="date"]
prune: no

strip://*[contains(@class,'sponsored-text')]
strip: //div[@id='post_footer']

test_url: http://www.businessinsider.com/microsoft-just-put-one-of-its-hardcore-technical-geniuses-on-xbox-2012-1